Monday, October 20, 2014

Kevin Gatto, Verde Salon, Fall Hair Trends & Blowdry Bootcamp

#500DaysOfBeauty! Day 29!

I recently sat down with Kevin Gatto,  Stylist and Owner of Verde Salon in Collingswood, New Jersey, to discuss fall and winter hair trends and discuss his upcoming Blowdry Bootcamp on October 21.


Q: What inspired you to begin your own hair care line?

A: As a salon owner, it was becoming increasingly frustrating to see the same brands we were selling in the salon in big box stores. We wanted something special and unique for our guests that helped solve some of the hair challenges we were hearing from them.

I work with a fantastic lab in Australia and created the K. Gatto Signature Hair Care Collection. It's packaged with 100% recycled materials and bio-degradable labels and free from sulfates, parabens, ethoxylates, paragons, propylene glycol, petrochemical cleansers, silicones, phthalates, DEA and artificial colors.

Q:What is the best part / ingredient of the shampoo/ conditioner?

 A: We use Palm Kernel Oil (Sodium Lauryl Sulfoacetate). This ingredient demonstrates outstanding performance in cleansing, foaming, wetting, viscosity building and emulsification. 

It is an excellent surfactant for any water hardness and is biodegradable - making it a versatile ingredient in our formulation. It was specifically developed to be mild to all skin types including infants. This sulfate-free surfactant is derived naturally from palm kernel oil, which is then condensed with a mild form of naturally occurring vinegar. (Not to be confused with a sulfate).

Q: What is the Blowdry boot camp about? 

A: Many of our guests ask us how to make their hair look the way we do it in the salon. 

The Blowdry Boot Camp gives us the opportunity to teach easy, at-home techniques our guests can use to style their own hair that will be more effective, last longer and keep their hair healthy. We ask that each guest who attends the event bring their products and tools (dryer, brushes, irons, etc.) from home so we can evaluate what they are using and determine if what they are using is the best for their hair texture, type and desired look. We will be adding other boot camps to our calendar in 2015 including braiding, updo and makeup classes.  


Q: What are the trending fall and winter hairstyles and looks?

A: The LOB (Long Bob) is the hot haircut of the season. To add some glamour to the look, we are doing old-fashioned glamour, roller sets to give that old Hollywood vintage feel to it. Hair color is rich and vibrant through the winter season. 

We are seeing a trend of violet and purple tones. From all over purple blondes to mahogany brunettes, there is a hue that works for just about anyone. Balayage highlights are increasingly in demand as clients want a softer look.  

Q: What can a person do to keep his/her style fresh thru the cold snowy season?

A: Using the right at-home maintenance products such as shampoo, conditioner and styling products will keep your hair healthy. 

There is a difference between true healthy hair and hair that has a coating of silicone in it to feel healthy. Hair can also feel drier during the winter months so using a moisture-based shampoo and conditioner that is balanced  with hydration and protein will keep hair from getting static or flyaway.

I also recommend skipping a day or two between shampoos. It helps your color last longer, and you can use dry shampoo to freshen up in between washing. Regular haircuts are also important. Every 6 to 8 weeks your ends should be trimmed to keep them from splitting and making your hair susceptible to the damaging elements of winter weather. A good keratin treatment will help as well, they are not just for the summer.

Q: What's your favorite part about fall?

A: Personally, I love the cooler weather and the change in fashion and beauty trends. Fashion becomes all about the accessories and layering of different looks, and to me, hair is the ultimate accessory to change up for the season.

Thank you Kevin! 

Sign up for the BlowdryBootcamp or contact Verde for an appointment today! 


1 comment:

Dianna Michel said...

I avoid conditioners at all costs! I have very fine thin hair and even conditioner I've tried has only weighed me hair down and furthered the thin look with no body.. Today I'm trying K. GATTO "strengthening" hair conditioner. So we shall see. Good Luck Mr. Gatto... Hope this product stands up to all it claims. ; )